The Executive Sales Coach

For Managers, Salespeople and Non Selling Professionals

If you are one of the more fortunate managers or salespeople working at a company that values professional growth and provides the training and coaching that supports their commitment to the ongoing development of their people, or you've taken the initiative to hire the right coach on your own, then you have probably noticed some positive results.

Traditionally pioneered by larger Fortune 500 companies, small business owners and managers are outsourcing the coaching their team needs to a new breed of expert, certified and highly experienced coaches in order to free up their time, while utilizing the coach for guidance in making better decisions to boost profitability and achieve results faster.


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The Executive Sales Coach ™
Program Overview

Please Note: The Executive Sales Coach is divided into 4 distinct modules. Currently, we have the full program details for Module 1 here.

About The Executive Sales Coach™
Not all coaches are the same. While there is currently a comprehensive training curriculum and certification process for coaches, there is only a handful of truly talented coaches available to serve those clients looking for a coach who not only has the experience but is a true expert in both sales coaching and executive coaching. This new breed of coaches get performance coaching because they've studied and developed the coaching model that produces measurable results, rather than a coach who's using an 'off the shelf' approach. They are true certified coaches and the finest in their profession; a testament of true ethics, integrity and commitment to client success.

The Executive Sales Coach™ gets sales coaching because they know what it takes to sell and prospect like a champion because they've done it, still do it and are continually reinventing and refining the most effective approach according to the needs of the marketplace.

The Executive Sales Coach™ gets leadership and executive coaching because they are leaders. Whether a CEO, executive, sales manager, entrepreneur and business owner, best selling author or a leader in their profession; these people have pioneered innovation and change that made a measurable and deep impact in how business is conducted. They've blazed these new trails creating the future of coaching; at it's core is how to continually maximize human potential and make you and your employees more valuable.

How The Best Keep Getting Better

Top achievers know that in order to live their fullest potential every day, they need someone in their corner supporting them throughout the process. Not just any someone; a highly trained, specialized expert who has already achieved what they want, continue to walk their talk and possess the core competencies needed to coach someone effectively. Top performers have been taking advantage of some form of performance coaching for years; (whether referred to as sales coaching, career coaching, leadership coaching, life coaching, business coaching or executive coaching.) These superstars recognized coaching as the unconditional partnership they needed that accelerated their success.

Whether it was a salesperson whose sales manager wasn't providing the support, accountability and training to develop the specific skills needed in order to reach their goals, a business owner who needed guidance in building a business or practice or a manager who wanted to develop into a leader while creating a happy and healthy lifestyle for himself and his family, these people were the first to work with a coach to keep their edge, stay focused and achieve more.

Now, more business owners and managers are outsourcing the coaching their employees and salespeople need to a new breed of expert, certified and highly experienced coaches in order to free up their time, while utilizing this coach for guidance in making better decisions and developing their own leadership competencies.

The intense competition and rapidly changing needs of business professionals today has led to this eclectic blending of executive coaching, business coaching, life coaching and sales coaching. The next evolution in performance coaching; a highly trained, experienced and accomplished coach that can work effectively with both salespeople and managers to achieve measurable results faster; The Executive Sales Coach™.

Great managers realize one of their key roles is to maximize the productivity of their team and ensure they are operating and peak performance. The consequences of not having your sales team live up to their potential are severe; a decrease in sales, lower morale, higher turnover and client attrition. Additionally, there’s the stress every manager feels from the added workload each time there’s a vacancy in a position, sales that need to be made and territories that have to be covered.

With long work hours, keeping up with deadlines and balancing personal responsibilities, something gets sacrificed. As such, managers find that developing and retaining their staff takes a back seat to the problems and challenges that arise daily. Even with their best intentions, managers don’t often have the time and resources needed to effectively coach their staff or develop the essential skills and core characteristics needed to become a masterful coach. As a result, morale and productivity suffer.

The Gallup Organization found that, "Only 20% of employees working in large organizations feel their strengths are in play every day - that means most organizations operate at 20% of their potential and capacity!"

A Maritz Poll indicated that, “Only one-in-ten employees believed their companies really listened to or cared about them which was nine times more important than a satisfying salary. As such, 32% would likely not spend the rest of their career with their present company.”

Through the eyes of a salesperson, this lack of attention and support translates to a feeling of isolation; quite often believing management simply doesn’t care, doesn’t take the time to work with their team and isn’t available. This environment becomes the perfect breeding ground for high attrition.

To generate measurable results faster, managers are turning to professional, certified Executive Sales Coaches as a way to help complement and balance their workload. These expert coaches provide the guidance, attention, resources and support that salespeople desperately want. The right coach can further develop and refine your sales team’s selling skills that will bring in more sales. Coaches also provide the structure, focus and accountability needed to ensure your team is engaging in the right activities consistently. Some coaches offer shadow coaching and observation so that your salespeople don’t have to practice their techniques on their valuable prospects.

With this time savings, managers can focus on helping the company thrive and break out of survival mode. Companies and executives are finding that coaching delivers incredible results. In most cases, the ROI experienced from providing coaching to employees far exceeds the initial investment.

According to the Public Personnel Management, "Training alone increased productivity by 22% and training plus ongoing coaching increased productivity by 88%.

Caution! Because the coaching profession is still in its infancy, there are a lot of self proclaimed coaches out there. So, before you choose your coach, interact with them prior to entering into a relationship. Ask questions. Ask for references, certifications and credentials. Have they been formally trained as a coach? (You wouldn’t go to a doctor who’s not board certified!) Ask them to coach you on the spot! If the coach is unwilling or unable to provide these, he or she may not be the best candidate. "The best coaches are the ones who model that which is possible for their clients to achieve," says Rosen. “Clients want what the coach already has. In other words, we have to walk our talk."

Ultimately, the right coach is going to be the one who has already accomplished what you’re looking for. Positioned correctly with your staff, coaching delivered by an Executive Sales Coach™ will be a valuable gift your team will appreciate that will boost productivity and retain your top producers. Working with a sales coach provides businesses and managers with a unique competitive edge that will keep you positioned on top, while maintaining your peace of mind.

For a complete outline and detailed schedule or to schedule your introductory call with Keith to discuss how he can customize a seminar, keynote or workshop specifically for your audience or if you would like Keith to speak at your next sales meeting or national conference, please call 1-888-262-2450 ext. 1. You can also send an email to info(at)theexecutivesalescoach.com along with your name, phone number and email address. Please include your area code and time zone.